The V&P Guarantee
We are committed to providing top quality jewelry and diamonds at outstanding prices. Our devotion to excellence, service, and satisfaction is unmatched in the industry.
Established in 1983, we have a loyal customer base in the greater Los Angeles area. The majority of customers are repeat or referred by family, co-workers, and friends. When you visit our store, you will be extremely satisfied by your purchase and our excellent customer service. We have customers who bought their engagement ring from us years ago and now their children are coming and buying engagement rings from us.
With our vast selection of diamond engagement rings, GIA and EGL certified loose diamonds, wedding bands, anniversary rings, tennis bracelets, diamond studs, solitaire rings and many other diamond jewelry pieces, you will find exactly what you are looking for.
This is should be a prospective customer's number one call to action, e.g., requesting a quote or perusing your product catalog.